Monday, 19 January 2009

Chandni Chowk to China Latest Box Office Report | 33 Crores in first 3 Days







Chandni Chowk to China Latest Box Office Report | 33 Crores in first 3 Days

Akshay Kumar-starrer Chandni Chowk to China has earned Rs 33 crore in
the first three days of its release at the domestic box office,
Rs 12 crore less than what the previous Akshay Kumar film, Singh is
Kinng, made in its opening weekend.

Co-producer Warner Brothers expects the film to earn Rs 100 crore,
including ticket revenues from overseas markets, two top executives in
Warner Brothers said. The movie has been produced by Warner Brothers
and Ramesh Sippy.

Chandni Chowk To China was reportedly made at a cost of over Rs 80
crore, including marketing expenses. The film got the widest release
for a Bollywood
film, releasing in over 135 screens in more than 50 markets in North
America. It is released with 1,400 prints, globally.

But multiplex operators said that they witnessed a dip in occupancy
levels and advanced bookings by Monday.

"The movie is comparable to SRK's Rab Ne Bana Di Jodi, but cannot be
compared with the success of Singh is Kinng and Ghajini at the
domestic box office," said a senior executive with a leading cinema
chain.

National Association of Motion Picture Exhibitors president Shashank
Raizada said that the producers may have earned Rs 33 crore in
revenues. "There are minimum guarantees that distributors take from
some cinemas. Also, the film did decent business in the past weekend,
with 80-90% occupancies in most cinemas."

Last year, Singh is Kinng earned an estimated Rs 45 crore on the
domestic box office in the opening weekend, while Rab Ne Bana Di Jodi
made an estimated Rs 60 crore in the first three days worldwide.

Post-release, Chandni Chowk to China received criticism for weak
storyline. The film is pegged as Bollywood's first Kung Fu comedy and
was also the first Indian film to be shot at the Great Wall of China.











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